SEPTEMBER 27 - OCTOBER 31, 2025

Power of Pink 2025

Hope for a cure unites us all. For every 2025 Power of Pink bracelet purchased, BRIGHTON WILL DONATE $10 to a local breast cancer organization. 

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23 YEARS OF GIVING

October is breast cancer awareness month, and Brighton’s commitment to the quest for a cure continues. Over the last 23 years we have donated over $8.1 million to breast charities – and we will not stop until this is a disease of the past.

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Hear more about how your donation can impact charities and women local to you!

Facts About Breast Cancer

Every 2 minutes, a woman in the U.S. is diagnosed with breast cancer.

There are currently over 4 million rising breast cancer survivors in the U.S.

About 316,950 new cases of invasive breast cancer among women are expected in the U.S.

1 in 8 women in the U.S. will be diagnosed with breast cancer in her lifetime.

New imaging tools like 3D mammography are finding more cancers with fewer false alarms and lower radiation exposure.

Yet, only 67% of women aged 40+ report getting a mammogram in the past 2 years.

Together We Can Make A Difference

Each of our Brighton Store locations is partnering with a local charity during the month of October. Click "Learn More" to see which charity your local store is donating to.

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Love Wall

In recognition of Breast Cancer Awareness Month, we would like to remember and honor members of our extended Brighton family.

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